Lessons in Emergency Social Media Communications from the National Weather Service

Screen shot of NWS tweet: The worst decision you could make today is to ignore a severe/tornado warning. These storms will be nasty

47 of the top 50 tweets sent by federal government Twitter accounts yesterday (Nov. 18) were warnings from various National Weather Service (NWS) offices on the severe weather impacting the Midwest. …
There are two quick lessons we can take from NWS’s tweets yesterday.

Read more on the Measured Voice blog.